Prasanth and I worked together at Ultimate Beauty. He was our CTO, and sitting across from him felt like having a peer who could move fluidly between technical depth and the human side of building something. We hadn't talked properly in almost ten months.
From coding to sales and the messy middle
After Ultimate Beauty downsized, Prasanth joined base.com, a Polish e-commerce platform. His role spans product implementation, customer success, and increasingly, sales. What struck me was how naturally this mixed portfolio fits him. He described himself as someone who used to be a black screen guy, backend coding, but gradually became an extrovert who loves networking and connecting people. The shift surprised even him. He started doing sales work without thinking of it as doing sales. It just happened when he understood business problems deeply and could bridge the gap between customers and the product team. He realized he had sales skills naturally without formal training. And more importantly, underneath all that is something Kenneth observed in him during their time at Ultimate Beauty. Prasanth is genuinely people-focused. He sees people, cares deeply, and that authenticity translates into everything he does. He's not performing. He's being.
Purpose as part of life
When I asked about his core values, he said honesty sits at the very top. He grew up in a disciplined Hindu Brahmin family, worked hard in school, but the real turning point came in his twenties when he and his classmates tried to start a political movement in Tamil Nadu. It grew to five hundred thousand people. It failed, but it shaped how he sees contribution and impact. That experience of building from seven people to half a million taught him how to lead through network and relationship. Now, at base.com, his daily purpose is learning something new, sharing knowledge with someone, and supporting people who are deprived of certain exposure. His long-term vision is service work when he retires, leading by example through genuine care. He doesn't separate job from life. He sees job as part of life, and life is where purpose lives. Work is an expression of your values, not a separate box you lock yourself into.
On AI and asking the right questions
We talked about the anxiety AI creates. He framed it differently than most. AI isn't your enemy. It's an opportunity to move from knowing everything to asking the right questions. The old generation will struggle. The young will thrive if they stop worrying about being replaced and start solving unsolvable problems. He told students to think hard, be curious, be brave. Don't worry about mastering all knowledge. AI already knows. Instead, focus on the problems you think aren't solvable. That's where the real work is. The excitement isn't in having all the answers. It's in having the best questions, in the curiosity to refine them, and the courage to attack problems everyone else thinks are impossible. Cure for cancer. Cure for poverty. Those are the frontiers that matter.
